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A new chapter for the Startups.ch blog (www.startups.ch/en/blog)

In July of this year, we carried out a comprehensive visual redesign at Startups.ch, including an overhaul of our logo and our entire brand identity. This was a logical step for us to better adapt to the needs of our customers and create a clearer, more user-friendly platform. Just as the world of entrepreneurship is […] more

Non-competition clause in the employment contract: what is permissible?

If a non-compete clause has been agreed in writing with the employer, it can lead to unpleasant surprises for both parties after the end of the employment relationship. What is the legal situation? Example: Mr. Meier worked as a personnel consultant at X-AG. After giving his notice, he started a new job in the same […] more

September foundation report: strong start to the autumn

3951 new companies were founded in Switzerland in September 2024. This corresponds to an increase of 11.05% compared to September of the previous year and an increase of 3.29% compared to the previous month (3825). 2024 vs. 2023 The year 2024 continues to prove to be a strong year for start-ups. Between January and September […] more

Foundation report August: A Switzerland-wide decline 

In August 2024, 3558 new companies were registered in Switzerland. This corresponds to a decrease of 3.52% compared to the previous year. Compared to July, the number of start-ups fell sharply in August, as in recent years. We have a decrease of 21.77%.  2024 vs. 2023  The number of start-ups in Switzerland continues to develop […] more

July foundation report: strong regional differences

In July 2024, 4548 start-ups were registered in Switzerland. This corresponds to an increase of 6.46% compared to the previous year. Compared to June, the start-up figures are relatively constant and show only a slight decrease of 1.13%. 2024 vs. 2023 The number of start-ups in Switzerland remains positive compared to the previous year. Between […] more

Nexus Group: A new visual start

We are pleased to announce an important step in the evolution of our visual identity within the Nexus Group! more

Foundation report June: Into the summer with momentum

Across Switzerland, 4600 foundations were counted in June 2024. This result corresponds to an increase of 3.14% compared to the previous month. However, a comparison with the previous year showed a decrease of 6.98%. 2024 vs. 2023 The half-year comparison is better than in the previous year. Between January and June of this year, 27109 […] more

The fundamentals of Marketing for new entrepreneurs: Article 6 – analyzing and adapting your Marketing strategy

In the dynamic world of marketing, continuously analyzing and adapting your strategy is essential to ensure the growth and sustainability of your business. This article explores how new businesses can effectively assess their marketing efforts and adapt to market changes and consumer reactions to optimize results, using the example of a startup in the clean […] more

The fundamentals of Marketing for new entrepreneurs: Article 5 – using social media to amplify your business’s resonance

In the current landscape of digital marketing, social media is indispensable for any new business looking to strengthen its online presence. These platforms offer a unique opportunity to communicate directly with your target audience, enhance your brand visibility, and promote your products or services. This article explores best practices for effectively using social media to […] more

The fundamentals of Marketing for new entrepreneurs: Article 4 – Search Engine Optimization (SEO) of your content

This article outlines the best practices for optimizing your content for SEO, using the example of a startup specializing in energy management solutions for small and medium-sized enterprises. more